St. Augustine Spanish Food & Wine Festival’s mission is to connect St. Augustine to the city’s Spanish history through a series of special events that feature Spanish wine, cuisine and culture. The festival serves to raise money for local charities, provide memorable experiences for visitors, foster international economic development, and enrich the quality of life in our community. The goal of the creative aspect for the event was to curate a feeling and design that captivates the spanish history, but bringing in the new and bold look of modern events. The project entailed posters, ads, programs, event banners and establishing an experience design for the guests.